Work with an experienced consultant to maximise website revenue

Clients include


Services

WEBSITE MEASUREMENT

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Google Analytics Health Check

Fixing Google Analytics to make smarter ecommerce decisions

Ensure that data reports are accurate, relevant and reliable

Increase profits with bespoke dashboards & KPI tracking

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WEBSITE ANALYSIS

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Conversion Detox

Deep-dive website review to maximise your online sales

Identify profit opportunities using my 3-point framework

Increase conversion rates based on ‘voice of customer’ insight

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ADVISORY SERVICES

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Growth Coaching

A coaching & digital marketing programme for ecommerce businesses

Collaborate and strategize on your end-to-end funnel

Knowledge transfer to develop your internal skillsets

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EMAIL MARKETING

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Email Mastery

Email marketing services, done WITH you or done FOR you

Increase your list engagement with strategic campaign execution

Optimise campaigns with tracking, reporting & testing solutions

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WEBSITE TESTING

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Website A/B Testing

Done-for-you A/B testing to grow your conversion rates

Inform your test variations with data-driven hypotheses

Quantify uplifts with statistical interpretation of live traffic results

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Google Analytics Health Check

What’s involved

Measure and optimise your digital ecosystem.

Continuous Optimisation

  • Ensure that your data reports from Google Analytics are accurate, relevant and reliable

  • Understand areas of improvement for your traffic and conversion activities.

  • Allocate your marketing resource & budget more efficiently

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Conversion Detox

What’s involved

A great website experience starts with human insight. Find out where your website is leaking money and how to fix it.

Web Analytics

Web Analytics

Enabling relevant data capture with Google Analytics, and analysis.

User research

User research

Understanding every visitor action with video playback, heatmaps & surveys.

User testing

User testing

Recruiting and evaluating website test participants.

Content strategy

Content strategy

UX strategy and prototyping to achieve objectives

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Growth Coaching

What’s involved

Grow your business and enhance internal skillsets with digital marketing coaching

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GROW YOUR BUSINESS

  • Knowledge transfer about proven marketing processes, techniques and tools

  • On-tap access to digital marketing experience & expertise.

  • Achieve your ecommerce goals with transformation that embeds a data-driven culture

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Email Mastery

What’s involved

Grow your list, subscriber engagement & revenue-per-subscriber

Web Analytics

List Growth

Attract leads & subscribers with higher opt-in rates

User research

Content

Campaign storyboarding, copywriting & design that converts

User testing

Automation

Tagging your subscribers to send trigger-based sequences

Content strategy

Optimisation

Increasing revenue-per-subscriber with testing & optimisation

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A/B Testing

What’s involved

Continuous Optimisation

  • Monthly A/B Testing – fully managed

  • Scoring & prioritising A/B test ideas to build your test sequence

  • Reporting, evaluation & recommendations based on live traffic results

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DO I QUALIFY? BASIC REQUIREMENTS…

  • Companies with business-critical websites generating monthly turnover

  • Proven sales/conversion process (audit required)

  • Driving traffic to the website month-on-month, every month

  • Willing to increase traffic investment based on improved marketing ROI based on website improvements

  • Looking to accelerate your business results by turning website visitors into customers

  • Ability to deploy change quickly

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