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MORE CUSTOMERS LESS OVERWHELM

Converting Visitors Into Customers

FOR ECOMMERCE BUSINESSES

FREE EBOOK

3-Point Framework For High-Converting Ecommerce Websites

Increase your visitor-to-customer conversion rates, marketing ROI and online revenues with the ‘Conversion Velocity’ formula.

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HUSTLING ≠ MARKETING

Digital Marketing Leaders are expected to:

…magically create profit by combining creativity with data

… stay ahead of digital technology and shifting consumer expectations

…all whilst resource/talent is a constant battle.

And when most website visitors don’t buy, high abandonment rates can feel like you’re directing road traffic into a brick wall.

But… when your website CONVERTS, it becomes a force-multiplier for all your marketing.

1st Party Marketing focuses on maximising revenue per visitor from your existing website traffic. It leverages assets you own (e.g. your website, your email list) to help you grow more quickly.

HOW I CAN HELP

Revenue Per Visitor

Revenue Per Visitor

Turn more website visitors into paying customers

List Growth

List Growth

Grow your email subscriber list with website opt-ins

Revenue Per Subscriber

Revenue Per Subscriber

Convert email subscribers into customers

Customer Lifetime Value

Customer Lifetime Value

Ascend one-time customers into repeat buyers

INTRODUCING THE 1ST PARTY MARKETING METHOD

1st Party Marketing is a fusion of website and email marketing (assets you own).

Persuading website visitors to become customers (website conversion optimisation) is half the battle. Only half… because most people aren’t ready to buy NOW. You need to capture email addresses, and use email marketing to persuade them LATER.

With First Party Marketing:

Get more customers without having to spend a penny more on advertising.

Differentiate from your competition WITHOUT having to compete in the shark-infested waters of Google and Facebook.

Power your marketing with your OWN assets (website and email) rather than relying on other platforms.

HOW I CAN HELP

STRESS-BUSTING FREEBIES TO GROW REVENUE

WEEKLY ECOMMERCE INSIGHT

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Selling On Websites

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Fresh marketing tips delivered weekly to your inbox

Marketing strategies, tactics and tips from a digital marketing specialist

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GETTING YOUR JUMP START

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Conversion Velocity

Free Ebook

Discover the formula that turns visitors into customers

Get the “Conversion Velocity” formula for creating highly profitable websites

GET THE EBOOK

TAKING IT TO THE NEXT LEVEL

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Checkout Optimisation

Free Optimisation Portal

Swipe these techniques and tools to optimise your checkout funnel

Access these tools & guides to increase checkout conversion rates

ACCESS FREE PORTAL

TURN TRAFFIC INTO PROFIT ON YOUR TERMS

I’m Alan – when it comes to “digital marketing”, my emphasis is on the “marketing”.

1st Party Marketing focuses on the art of persuasion. It puts your audience first, and not technology.

By focusing on YOUR business assets, like your website and email list, you can explore a deeper, uncontested relationship with your customers. You can set up marketing systems that ENDURE.

You can read the First Party Marketing manifesto here:

MY PERSONAL STORY & MANIFESTO

From the “selling on websites” Blog

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