How do you get your store and products to show in ChatGPT?
Good old-fashioned SEO principles still work.
And if you're a Shopify store, you're in luck, because ‘Agentic Storefronts’ automatically syndicates your product catalogues into AI search tools like ChatGPT, Google AI Mode, Microsoft Copilot and Gemini.
But here's a quick hack. So simple I'm embarrassed I didn't think of it first (happens a lot).
Create a dedicated “AI Info” page on your online store. Stick it in the footer. It's a way of controlling the narrative and providing LLMs with authoritative information about your store.
What should you put in the “AI Info” page? High-level essential business info: company background, core products, founding date, brand values, etc.
Here's an example from cooperandco.com.au.
25 minutes of your team's time. Worth a shot, right?
— Alan
H/t to StudioHawk for this one.