In this guide…
How to foster a culture that uses data to inform its decisions
How to enable deep (profitable!) data exploration for your team
Best practices to ensure KPI’s are shared throughout your business
CASE STUDY
MAKING COLD ADS MORE PROFITABLE
Learn how we predicted customer lifetime value to target cold traffic in Meta Ads for a D2C Shopify store.
The result? +30% RoAS, +28% purchase value and +68% avg. order value.
Discover:
✓ How we made cold ads more profitable
✓ How we predicted lifetime value
✓ The data flow: ingestion to prediction to targeting