SHOPIFY DETOX

Convert browsers to buyers. CRO services purpose-built for Shopify.

SHOPIFY DETOX
Convert browsers to buyers. CRO services purpose-built for Shopify.

CLIENTS INCLUDE

Client Logos
Client Logos
BOOST SALES WITH LAUNCH-READY PAGES FOR YOUR SHOPIFY THEME

We partner with growth-focused Shopify stores to create custom landing pages & conversion pages – fully integrated into your store.

shopify_detox_screens

BOOST SALES WITH LAUNCH-READY PAGES FOR YOUR SHOPIFY THEME

 

We partner with growth-focused Shopify stores to create custom landing pages & conversion pages – fully integrated into your store.

shopify_detox_screens
NO DESIGNER. NO DEVELOPER. NO PROBLEM.

Get complete pages, not just designs or A/B tests.
From ideation to code, we execute the whole process.

Evidence-Backed
EVIDENCE-BACKED
All-new data-driven versions of your conversion pages.

Custom Made
CUSTOM-MADE
Bespoke copy, design and user experience for your store.

Shopify-Friendly
SHOPIFY-FRIENDLY
Hand-coded into your existing Shopify template.

BOOK YOUR INSIGHTS CALL
THE PROCESS

Our done-for-you service (rollover for details):

research

1. ONBOARDING & RESEARCH

RESEARCH

We start with a stakeholder interview, then dive deep into user research.

design

2. WIREFRAME & DESIGN

WIREFRAME & DESIGN

Our design phase focuses on copy, layout and aesthetics to maximize conversion rates.

development

3. DEVELOPMENT

DEVELOPMENT

We turn the design into a fully functional page, testing for cross-device performance.

integration

4. INTEGRATION

INTEGRATION

We integrate the code base (typically HTML, CSS and javascript) into your Shopify store.

DATA-DRIVEN CONVERSION ROADMAP

Your Shopify Detox also includes a Conversion Roadmap: a custom analysis that tells you which pages to change and how to change them – including data observations, insights and recommendations.

The main output is insight-driven design for your individual conversion pages (homepage, landing pages, product pages, etc.) that act as a blueprint for higher website conversion rates.

Locate-Triangulate-Create
100% DATA-DRIVEN CONVERSION ROADMAP

Your Shopify Detox also includes a Conversion Roadmap: a custom analysis that tells you which pages to change and how to change them – including data observations, insights and recommendations.

The main output is insight-driven design for your individual conversion pages (homepage, landing pages, product pages, etc.) that act as a blueprint for higher website conversion rates.

Locate-Triangulate-Create
DATA-DRIVEN CRO
RESEARCH-BACKED SHOPIFY DESIGN

Here’s how we create page designs that convert (hint: it’s insights, not guesses):

HEURISTIC EVALUATION

Optimizing the user experience based on usability principles (the “heuristics”).

Heuristic Evaluation
VOICE OF CUSTOMER

Uncovering visitor behaviour based on video playbacks and heatmaps, and using on-site surveys  and chat transcripts to uncover common questions, pain points, missing information and customer language.

Voice of Customer
USER TESTING

Evaluating the website by testing with representative users on their at-home devices.

User Testing

HEURISTIC EVALUATION

Optimizing the user experience based on usability principles (the “heuristics”).

Heuristic Evaluation

VOICE OF CUSTOMER

Uncovering visitor behaviour based on video playbacks and heatmaps, and using on-site surveys  and chat transcripts to uncover common questions, pain points, missing information and customer language.

Voice of Customer

USER TESTING

Evaluating the website by testing with representative users on their at-home devices.

User Testing

HERE’S EVERYTHING YOU GET
SHOPIFY DETOX
HERE’S EVERYTHING YOU GET…
DELIVERABLE #1
CONVERSION ROADMAP

LOCATE
✓ Identifying bottlenecks & opportunities by leveraging funnels & segments in Google Analytics

TRIANGULATE
✓ Cross-pollinating ‘voice of customer’ insights from multiple data sources

CREATE
✓ Turning insights into mockups

REPORT & WORKSHOP
✓ Insights & recommendations
✓ Presentation inc. Q&A
✓ Prioritisation & roadmapping

DELIVERABLE #2
FULLY-CODED CONVERSION PAGES

DESIGN
✓ High-converting user experience of priority ‘conversion’ pages e.g. product page

CODE & TESTING

✓ Responsive on all layouts e.g. mobile portrait, desktop, etc.

✓ Testing & optimisation for all devices & browsers

INTEGRATION

✓ Integration into your Shopify theme

✓ Custom report to measure success


CASE STUDY
91% UPLIFT
A leading travel operator saw +91% conversion rate increase after implementing our recommended changes, resulting in a substantial revenue boost.
SEE CASE STUDY
WHAT THEY SAY…

Able to make us look at the value of aspects of our website, or data that was available to us, that previously was completely overlooked.

Richard Smith, ski-lifts.com

We are very happy with Alan’s services to help Coliving.com be correctly tracked throughout Google Analytics. He is very strategic and has great skills. Our site works well now and we get valuable data to help us take good decisions. Thanks Alan!

Daniel Beck, coliving.com

Reaction to the new site is excellent. Customer journey clearly improved, and more professional… our ability to understand, see and track the customer journey is enhanced enormously.

Heidi McCormack, emeraldlife.co.uk

The “Conversion” Guarantee

1. Your 1st conversion page within 4 weeks 

2. We outperform your benchmark or we continue to work

FOUNDER’S NOTE
CONVERSION OPTIMIZATION: THE UNSUNG HERO

The inconvenient truth is that 97% of website visitors don’t buy. It always amazes me how much TIME and MONEY is spent on traffic acquisition, campaign planning, etc. etc. – but the website customer journey never fundamentally changes.

That’s like directing road traffic into a BRICK WALL!

I have made a career providing conversion rate optimization (CRO) services – the practice of optimising a website to turn more visitors to customers – precisely because that is where creative and analytical thinking is needed the most. On a website, you need to persuade visitors to take action; at the same time, you must use data to work out the best way to do this.

Left brain vs right brain, magic vs logic, math men vs mad men. The tension between art and science remains at the forefront of CRO, and still fascinates me today.

Group 605 SVG

FOUNDER’S NOTE
CONVERSION OPTIMIZATION: THE UNSUNG HERO 

The inconvenient truth is that 97% of website visitors don’t buy. It always amazes me how much TIME and MONEY is spent on traffic acquisition, campaign planning, etc. etc. – but the website customer journey never fundamentally changes.

That’s like directing road traffic into a BRICK WALL!

I have made a career providing conversion rate optimization (CRO) services – the practice of optimising a website to turn more visitors to customers – precisely because that is where creative and analytical thinking is needed the most. On a website, you need to persuade visitors to take action; at the same time, you must use data to work out the best way to do this.

Left brain vs right brain, magic vs logic, math men vs mad men. The tension between art and science remains at the forefront of CRO, and still fascinates me today.

Group 605 SVG

Schedule a consultationtoday to discover how a Shopify Detox can transform your online store. We’ll discuss your specific goals and challenges, and develop a plan to achieve outstanding conversion rates. It’s the quickest way to increase return on ad investment,reduce cost per acquisition and grow your business.